Summary
TLDR: Team Liquid partners with Mysten Labs to create a new fan loyalty platform and NFT collectibles experience. Fans can earn unique NFT collectibles to customize avatars and unlock exclusive benefits. The platform is set to launch in Q2 2024 and will deepen fan engagement with the organization. Team Liquid has a history of involvement in the crypto world, including collaborations with Coinbase and advising on development of crypto game Illuvium.
Key Points
1. Esports organization Team Liquid has partnered with Mysten Labs to develop a new fan loyalty platform and NFT collectibles experience.
2. Team Liquid fans will be able to earn unique NFT collectibles through the new platform, allowing them to customize avatars and unlock exclusive benefits and experiences.
3. The collaboration will also involve marketing programs, such as livestreams and content around crypto games on Sui, as Team Liquid continues to explore opportunities in the crypto world.