Summary
TLDR: Coinbase and Grayscale are airing new TV commercials during NBA and NHL playoff games to promote crypto investing around the upcoming bitcoin halving. The commercials highlight the potential value of bitcoin over time and aim to attract more investors to the crypto market.
Key Points
1. New television spots by Coinbase and Grayscale are set to air during NBA and NHL playoff games, coinciding with the highly anticipated bitcoin halving event.
2. The Coinbase commercial uses a creative approach to highlight the increasing value of bitcoin over the years through a pizza delivery theme, emphasizing the benefits of bitcoin halving in reducing future supply.
3. Grayscale Investments’ ad emphasizes the accessibility of crypto investing and positions the company as the world’s largest crypto asset manager, with their Bitcoin Trust ETF holding roughly $20 billion in assets under management.